Neuromarketing World Forum Videos
Are you thinking about attending the Neuromarketing World Forum next month (March 5-7, 2014) in New York? Of course you are!
Some time ago, the Neuromarketing Science & Business Association (NMSBA) released video materials of 2012 & 2013 editions. So I prepared this list of presentations that were included in the first 2 editions of this annual event:
2013 Neuromarketing World Forum (review here)
- Roger Dooley: Neuromarketing applied to online marketing
- Rafał Ohme: How buying behavior is triggered by subtle sounds, gestures or images
- Gemma Calvert: The irrational idea of rational consumer decision-making
- Maurits Kaptein: Changing the game of online marketing
- Jaime Romano Micha: Neuropyramid – a framework on human decision-making
2012 Neuromarketing World Forum (review here)
- Professor Richard Silberstein: Messages to the Long-Term Memory of Your Audience
- Prof. Dr. Ale Smidts: The Future of Neuromarketing
- Dr. Stephen Sands: Recording Brain Waves at the Supermarket
- Christophe Morin: Neuromarketing Ethics
- Finn Raben: Neuroscience…. Science? Magic? Or Black Arts?
- Mariano Alcañiz: Emomarketing – Mixed Realities and Neuromarketing
- Cristina de Balanzo & Prof. Rafal Ohme: Enrich Consumers Feedback
