Eye Tracking in Neuromarketing Research

Eye tracking is about where we look, what we look at, how much time we spend looking at it, how our pupils react to different kinds of visual stimulation and when we blink

11th Sep
eye

Eye Tracking Infographic

Dive into the fascinating world of eye tracking

11th Sep
eye-tracking

Join Today The Neuromarketing Manager Program

The HMS’s Neuromarketing Manager program teaches you how to apply theoretical knowledge to directly your professional practice, and how to successfully implement neurological research findings to enhance day-to-day performance.

26th Jun
neuromarketing

Decoding the Irrational Consumer (Book Review)

29th Nov
irrational

“Neuromarketing Theory & Practice” Magazine – Issue No. 14

25th Nov
ntp14

Hooked: How to Build Habit-Forming Products (Book Review)

12th Sep
hooked
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